It’s not just a book. It’s a powerful authority-building tool that sets you apart, magnetises high-value clients and positions you as the go-to expert in your industry.
If you’ve thought about writing a book (for years!) but haven’t started or finished …
Then this workshop is for YOU!
Because your story, your message, and your expertise?
They’re not just valuable.
They’re marketable.
Monetisable.
Scalable.
The ‘One Message Method’ – how to find your perfect book topic in minutes (even if you’ve got 100 ideas in your head)
The ‘Pre-Sell Your Book Before You Write It’ Strategy – how to generate leads, clients, and revenue before your book even goes to print
The Authority Ladder Framework – why books launch businesses, open doors to media, speaking gigs, and high-ticket offers
The Truth About Ghostwriting & AI – how to shortcut the writing process (without sounding like ChatGPT wrote your life story)
It’s NOT about spending years perfecting your manuscript.
It’s NOT about being an award-winning writer.
And it’s DEFINITELY NOT about using AI tools the wrong way (which could damage your reputation).
Most authors don’t make money from book sales.
They make money from the opportunities their book creates.
It’s a positioning tool.
A lead magnet.
A credibility engine.
A way to make your competition irrelevant and your inbox full of client enquiries.
Writing a book in your voice, with your expertise - in a matter of hours, not months (no fluff, no wasted effort).
Using a proven formula that has created more #1 Bestselling Authors than any other system in Australia.
Avoiding the #1 mistake that causes 98.3% of authors to fail.
Making $10K+ before your book is even printed (most authors never even make $1,000 after their book is printed).
Learning Grant Cardone’s exact book strategy that fuelled his 10X empire.
Andrew Carter is acknowledged as Australia’s leading expert in Entrepreneurial Publishing. Unlike other programs, he isn’t just another “book coach" spruiking how to be an Amazon best seller for a day. Global Publishing has created more real, successful bestselling authors than any other publisher in the country and their publications are physical printed books which are distributed and sold through leading bookshops across the country, internationally and at airport bookshops (which is where the bulk of book sales are made by passengers on short and long hauls flights).
This event is for action-takers who are ready to build real authority, impact, and income.
BONUS:
You will receive the Secret to Success Book Writing Template, and your own personal roadmap for completing a book quickly and easily, just for attending the half-day workshop.
What if you could write and publish a book that skyrockets your credibility, attracts more clients, and unlocks new income streams ... without wasting months (or years) figuring it out?
Then you especially need to be at this event, because those are myths keeping you stuck!
Do you know difference between being an industry leader and just another expert?
It is a bestselling book, done the right way!
Register Now And Take The Next Step To Becoming A Best-Selling Author To Be Seen As The Go-To Authority In Your Industry
Spots are Limited ... Secure Your Seat Now »
He has run three highly successful businesses and founded two Not For Profit organisations.
He is a business leader acknowledged for his strategic and marketing intellect and is a recognised authority on aviation, leadership, decision making and business turnaround.
After selling his first business in 2008, Andrew started teaching his business success principles to other business owners through his books and personal mentoring, making improvements of literally hundreds of thousands of dollars to their bottom line profits every year.
His unique strategies, systems, publishing and marketing tools for wealth creation are empowering thousands around the world to improve their lives. He is using seminars and workshops to educate and inspire others.
His company, Global Publishing Group has been teaching these incredibly successful techniques for 16 years and as a percentage of authors published in this country, it has produced the highest
number of genuine Bestselling authors.
No one else has the experience, knowledge or proven results that Global Publishing Group has and that is what is going to be shared with you at this event.
Andrew will share the fastest and easiest way to become an Amazon Bestseller. Other so called book writing ‘experts’ are charging thousands of dollars to share this ‘secret’ with you. Andrew will do it
for free on the day.
Even better. We’ll help you find your best one.
Yes. In fact, most people who attend this workshop don’t consider themselves writers. You don’t need to be Shakespeare. You just need a message, a method, or a story worth sharing—and a structure to get it out of your head and onto the page. We’ll show you how to plan it out, organise it clearly, and even get help writing it if you prefer not to do it all yourself.
Not at all. This workshop is beginner-friendly and designed to meet you exactly where you are—whether you're starting with a vague idea or a blank screen. You’ll walk away with a clear roadmap and a lot more confidence.
Yes, especially if your manuscript feels messy, stalled, or disconnected from your business goals. We’ll help you tighten your concept, create a structure that flows, and position your book to support your authority and income—not just sit on your shelf.
Nope. We’ll help you figure that out during the workshop. In fact, that’s one of the biggest breakthroughs people experience—finally unlocking the right idea that aligns with their expertise and audience.
This is ideal for coaches, consultants, speakers, business owners, professionals, service providers, and anyone who wants to grow their personal brand and business. If your work involves helping others, solving problems, or sharing specialised knowledge—you’re in the right place.
No. The workshop is packed with real, actionable value. We believe in showing, not just telling—and you’ll leave with clarity, structure, and a real plan. Yes, we’ll share how you can go further with us if you want help turning that plan into a published book, but that’s entirely optional.
Attend as much as you can —it's where the breakthroughs happen. We also offer the full Secret to Success Book Writing Template and Personal Roadmap just for turning up, so you can follow through on what you miss (but attending the full workshop is best if you want to ask questions and interact).
Not at all, you don’t need to be good at English, spelling, typing or writing. On the day, Andrew will show you in real time how to create the content for your book in your words, highlighting your experiences, in just a few hours - smart shortcuts to get YOUR book done fast.
Yes, 100% free. No strings. You’ll receive incredible value during the session and information that you simply can’t find anywhere else. He will turn all your preconceived ideas about the publishing industry on its head and show you what works and why!
Here’s the truth: life rarely gives you “more time.” This workshop is designed to give you time back by cutting through months (or years) of procrastination and showing you how to create your book efficiently. Would you rather keep spinning your wheels… or spend 3 hours getting a plan that moves you forward?
Most workshops just show you how to write a book – the wrong way. We show you how to create a bestselling book quickly and easily, in your words, highlighting your experience and positioning you as a go to authority, allowing you to build a brand, grow your business, and attract clients using a book. Our strategy-led approach goes beyond writing—you’ll walk away with a smart, marketable, and profitable game plan. Oh—and it’s taught by someone who’s helped over 1,200 people do exactly that.
You’ll have a solid action plan to move forward on your own. If you want extra help—from publishing to marketing to monetising—we’ll show you how to join our 3-Day Best Selling Author Workshop. No pressure. No pushy sales. Just options.
Yes. This is designed specifically for people who want to use a book to build their authority—not just celebrate it. Many of our most successful authors were relatively unknown when they started—and their book helped them become known and create a big and loyal following.
While we focus on business, personal development, and expert-led books, we’ve helped people write memoirs, professional guides, how-to books, and even niche-specific content. If your goal is to create a book that positions you as an authority and helps others—this will fit.
Great. So do we. Our strategy is focused on real-world outcomes: getting clients, media, speaking gigs, referrals, and business growth. We’ll show you how to use your book as a lead-generating, money-making asset—not just a business card.
Everyone thinks that… until they discover the angle that makes it resonate. You don’t need to have climbed Everest. You just need a unique perspective, process, or result that others want—and we’ll help you find that hook.
You’d be surprised. Your lived experience, your niche know-how, your client results—that’s gold to the right audience. The key is packaging it properly. We’ll help you do exactly that. Andrew will show you how an 11 year old created a bestselling How To type book. If an 11 year old
has enough knowledge and experience to write a book, then you definitely do.
This seminar will be highly informative and should answer all of your questions including ones you’ve never thought to ask. There will be time allocated for QA through the session.
Welcome. You’re among friends. This is a safe space for former ‘someday I’ll write a book’ people. We won’t judge. We’ll just hand you a plan so good you’ll wonder why you didn’t start 6½ years ago.
We’re not saying you’ll be signing books at airports by Tuesday… But you might start getting introduced at networking events as “The Author of…” And let’s be honest—that sounds way cooler than “freelancer” or “consultant.”
Yes. In fact, snacks are encouraged. You’ll need fuel for all the “OMG I just figured out my book idea!” energy.
We’ll try to act surprised. 😏 Side effects may include increased visibility, credibility, confidence, and people asking you to speak at their event.
Yes. And we’ll show you how to make that flex convert into leads, speaking gigs, and media coverage too. Strategic bragging is a vibe. Let’s make it work for you.
Become the go-to in your niche
Create instant trust with leads, clients, and media
Get introduced as “The Author of...” (and watch the doors open)
Your book becomes the centre of your marketing ecosystem
Every post, podcast, and pitch flows from your book’s message
Never wonder what to say again—just pull from your pages
Pre-sell your services before the first call
Attract high-trust leads who already “get” your process
Let your book be your silent salesperson
Instantly positions you above competitors
Amplifies your voice
Gives you a platform that lasts longer than a social post
Use your book as a scalable version of your best sales pitch
Stop repeating your story on every sales call
Save time and mental bandwidth
Sell your method before the ink is dry
Launch a course or offer alongside your book
Get paid while writing your book
You’ve published your book
You’re using it to attract clients, media, and speaking gigs
You’re standing out in your niche
You’re finally getting the recognition you deserve
When he first attended the book writing workshop, he didn’t have a business at all. I mean no clients, no premises, not even a business name.
During the workshop, he started to craft an idea for his book around "The Game Behind the Game." He completed his book, which became a best seller. The book allowed him to create a company from scratch, a company which is now paying him $1 million dollars a year.
He doesn’t spend any money advertising his business – he does spend money advertising his book because it’s his book that brings him the customers!
Using the same technique we will teach at the half day event, Ian created the entire content for his book in just four hours!
It is designed to attract a particular type of client and have them purchase a high end ticket item (we show you how you can do exactly the same!).
Ian knows exactly how many of those courses he sold and so has stated publicly that the book he created in half a day, without ever picking up a pen or touching a keyboard, has generated over $600,000 for him.
Had a publishing deal with Penguin – but understood how limiting a deal like that would be for what she was trying to achieve.
She understood the benefits of entrepreneurial publishing so decided to use the methods that will be taught at the half day workshop and produce her book that way instead, meaning she made over $100,000 before the book was even printed.
Once printed the book drives people to do high price courses with her, meaning she earns hundreds of thousands of dollars passively each year – on top of the in person courses she does as well.
Came to the course with no idea for a business, no idea what to write about, not even sure what she was good at.
We discovered her passion, shopping, and had her create a book around that. She simply told her story in her words and has a book that positioned her as the expert.
That has led to hundreds of TV appearances, paid endorsements and her own online jewelry brand.
Launched her entire massively successful coaching business with her book. The difference?
She did the book the way we teach at the half day event and told her story, her way, in her words – and that’s what people connected with.
The book continues to bring her clients and grow her empire, to this day.
We have a script for authors to use to get their foreword written by a celebrity.
Liz used that to get the foreword for her book written by Sir Richard Branson, which catapulted the sale of her books worldwide, gained her copious amounts of free press and elevated her business to a whole new level.
Expensive (especially in competitive industries)
Low trust at first click
Cold leads that ghost after the landing page
Requires ongoing spend to stay visible
Builds immediate trust and credibility—You’re not just “another ad.” You’re the author of the book on the subject.
Turns cold leads into warm conversations—Books educate, pre-frame, and pre-sell before a single call is booked.
Evergreen marketing—Once your book is out, it works 24/7 without you spending a cent more to show up.
You’re at the mercy of the algorithm
Feels like shouting into the void
Takes time, consistency, creativity—and still might get ignored
Easy to look like everyone else
Positions you as the expert, not just another content creator
Creates a foundation for months of content—Every chapter = 10+ social media posts
Adds weight to your posts—“Here’s an excerpt from my book...” carries 10x the authority
Boosts engagement—People love supporting authors (and sharing their book)
Slow burn (can take 6–12 months to see results)
Constant need for keyword updates and new content
Feels technical, formulaic, and disconnected from the personal brand
Instant author authority—Your book is long-form content with SEO baked in (Google loves authors!)
Repurposeable—Chop chapters into blog posts, YouTube scripts, podcast episodes
Gets backlinks naturally—Other blogs, podcasts, and media will reference your book
You pitch. So does everyone else
Takes ages to build trust
You’re often forgotten after the first handshake or Zoom
You don’t pitch—you gift. Hand someone your book and they immediately see you as the expert
You’re remembered—Business cards get tossed. Books get kept.
You stand out—Hardly anyone in the room is a published author. You’re now the person people want to talk to.
Unpredictable
Often low volume or inconsistent quality
You’re relying on someone else to communicate your value properly
Becomes your ultimate referral tool—People can pass on your book instead of trying to explain what you do
Clarifies your message—So even non-clients can refer you with confidence
Increases referral quality—Your book attracts ideal clients who “get” your method before they even meet you
Everyone’s inbox is overflowing
Hard to get attention or engagement
Low open rates = low ROI
Turns a subscriber into a reader—A book is high-engagement content. Far deeper than any email.
Built-in lead magnets—“Get the first 3 chapters free” can re-engage cold subscribers
Boosts credibility in your welcome sequence—"Hey, I literally wrote the book on this."
Constant effort to fill seats
Hard to establish credibility quickly
Attendees don’t always show up or follow up
Makes you the headline speaker—“Author of...” instantly makes you the drawcard
Enhances perceived value—Giving attendees a copy = instant bonus + credibility
Increases conversions—Workshops + book = "This person knows their stuff."
Scattered marketing efforts across too many platforms
Nothing feels cohesive
You’re jaded“trying all the things” with little to show for it
Centralises your message—Your book becomes your flag in the ground
Creates marketing clarity—Every ad, post, email, and conversation can stem from your book’s core idea
Acts as a “conversion companion”—After people discover you online, your book seals the deal
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